Rich Frederick

Director of Digital Analytics

Rich Frederick Brings 20+ years of experience in digital marketing & analytics. Specializing in end user behavior analysis, SEO & search strategy, digital analytics and digital marketing. Rich Frederick began his career with Village Green in 2008 as a digital marketing associate with their furnished housing division Leading Apartments. In 2012 he became Village Green’s SEO manager responsible for search strategy & SEO optimization of Villagegreen.com. 2015 promoted to Director of Digital responsible for digital strategy, SEO optimization, Search & Digital Analytics.

Responsibilities

• Currently Rich oversees GREENWORKS Studio’s digital analytics program
• The GREENWORKS Studio digital team who’s responsible for developing websites & provides digital strategic recommendations on web development projects.
• Works with our internal Business Intelligence team.
• With a background in mechanical engineering & a bachelor of fine art Rich applies creative out of the box thinking & critical thinking to problem solving.

Education

• Bachelor of Fine Art – ISU 93
• Bachelor of Science – ISU 91
• USAF 1989 – 1996

In his free time Rich spends most of time in his at-home art studio, with his family and two cats ( Buttons & Pop-Star Radio Show ).